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Colorado Tourism

Uncover The Magic

Campaign

Visual Feeder partnered with Colorado Tourism on a dynamic, multi-location campaign across Chicago, designed to captivate both residents and visitors. By juxtaposing Colorado’s breathtaking landscapes with the urban backdrop of city sidewalks, the campaign aimed to inspire audiences to experience the natural beauty and adventure that Colorado has to offer.

24/ 7 Impact

These activations featured striking projection visuals that showcased brand films and sweeping landscape imagery spanning multiple large windows. To maximize visibility day and night, the projections were complemented by back-lit static decals, creating a powerful, 24/7 visual presence.

Trackable metrics

The campaign delivered over 150,000 estimated impressions during the activation period, with an average dwell time of 2.5 minutes.

Colorado Tourism | Uncover the Magic